Every day at Alzheimer’s San Diego, our incredible staff works with people throughout the community who are impacted by dementia in some way. And 2023 highlighted that our work is often striving for one thing: enhancing the quality of life for those affected by dementia in San Diego County.

Whether through added support groups and social activities, increased programming and education for caregivers, expanded Spanish language services, or direct conversations with those impacted by dementia, our work primarily deals with the day-to-day lives and challenges of those living with or caring for someone with this disease.

In reflecting on everything we do, we realized that our current mission doesn’t have the clarity that our work does. So we’re thrilled to announce a newly updated and refined mission and vision that matches words to our actions.

We want to stress that this mission and vision don’t change what we’ve always stood for. We are not changing what we do; instead, we are bringing clarity and focus to the mission that guides us to better serve the 100,000 San Diegans living with dementia and the almost 300,000 unpaid caregivers aiding them. As you’ll see on the following pages, this mission is the work we are already doing.

It’s because of your support that we are able to put this mission into action and reach for a San Diego where this vision is a reality. Your ongoing generosity fuels our efforts, and works to create a community where individuals affected by Alzheimer’s and dementia find solace, support, and hope.

Thank you for being an essential part of Alzheimer’s San Diego. Together, we are creating a future where every person impacted by dementia can live a life of dignity and respect.